How many articles can you write for the same keyword?

Has this ever happened to you? You’ve found a keyword that gets a decent amount of traffic, but after three or four articles with it you feel like there’s nothing more you can say about it?

I use to hate when that would happen, especially when you read about people who can effortlessly whip out 10-20 articles a day. It can get kind of frustrating and make you want to give up, but you don’t have to and here’s why…

First of all if you’re worried about the keyword density being high enough for the search engines to pick up the content… stop worrying.

Keyword density at one time was a very important factor for getting your webpage ranked in the serps, but when people started stuffing their main keyword into places it just didn’t fit, the content actually decreased in value to the reader and the search engines began changing their algorithms to weed out the crap content.

It was at this time just a short year or two ago the term LSI began to make it’s big splash on the scene and marketers started talking about it like it was some cryptic code that only a few in the know had access to.

Well it didn’t take too long for the average person to understand what the heck these guys were talking about in order to start putting it to work.

LSI or latent semantic indexing is basically much like a game of word association that the search engines are able to use to distinguish quality content and rank websites accordingly.

So let’s say you were using the keyword “making money online”. Instead of jamming that keyword all throughout your content and making your content unreadable, you could simply include the keyword in the title of your article and use related keywords throughout the remainder of your article.

As a matter of fact if you’ve run out of titles that you could come up with to include your main keyword, all you have to do is write it like this…

Making Money Online – What’s the best way to get started with internet marketing?

So there’s your keyword [Making Money Online] for the search engines to pick up and a question related to the topic that you can easily write about in the rest of your article.

It’s good to try to include your main keyword at least once in your opening paragraph and maybe once elsewhere in the middle or toward the end, but you don’t have to break your neck trying to fit it into every third sentence.

You can use related keywords that will make your writing that much easier and your content flow better. Anywhere within your article that you mention “making money on the internet”, “internet marketing business”, or any other related phrases, the search engines are able to pick up the relationship between these terms and your main keyword and if indeed they are relevant and related, your content will rank well.

So having said that you can now feel a little more at ease about generating as much content as you like around a particular keyword, especially if it gets a decent amount of traffic without boring yourself or your readers.

Well that’s it for now.

-Nando

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